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. Regulars Editorial - So Far, So Good GJEPC News - News From Regional Offices . Cover Story Baselworld 2011: Swiss Bliss . Spotlight TJF Seminar Decodes Market Dynamics . Auction Review Gemfields Emerald Auction Fetches $9.9 Mn . Industry Insight Vinod Hayagriv: Brand-ed Equity . Trade Fair Jewellers Return to Buying In Tucson Bangkok Fair Surpasses Expectations Istanbul Show Elicits Positive Response . Surat Diary Surat Diamond Association: Headcount Begins F or Diamond Workers . In Focus Detecting Synthetics From Natural Diamonds . Bulletin Hong Kong IJDE Competition Winners Announced Antwerp Diamond Fair Aims To Draw Retailers . Retail View Baba Shiv: The Death of Window Shopping . Mining Fair Gems Process: A Miner With A Difference